Project Type: Tradeshow Conference
2016 TALENT CONNECT
For the annual Talent Connect conference, LinkedIn wanted to stray away from its usual tradeshow approach and create an experience that is unlike mainstream corporate conferences.
Factory 360 designed a cohesive identity that would bring to life the essence of LinkedIn’s “You’re Closer Than You Think” campaign through a balance of aspirational and functional elements.
Factory 360 was responsible for the entire creative development and execution of the Talent Connect conference and connected over 4,000 attendees through networking activities and engagement opportunities designed to excite and inspire LinkedIn’s most valued customers.