Pronghorn

Juneteenth Celebration

An elegant and sophisticated black tie dinner on Juneteenth at the prestigious St. Regis in Atlanta, GA where 16 Black-owned spirits brands were celebrated on their 1 year anniversary.

Spirits

Event Production

Brand Identity Graphic Design

Installation

Styling

The Ask

Host an unforgettable black-tie dinner for Pronghorn guests, one that not only embodies sophistication but also celebrates the remarkable strides Pronghorn’s Black Spirit brand entrepreneurs have taken towards inclusivity and equality in the spirits industry.

The Experience

The Experience

The inspiring night served as a Juneteenth celebration as well as a tribute to Pronghorn's 16 Black-owned spirits brands. We curated a refined night for Pronghorn investors, brand owners, and other industry guests to celebrate Juneteenth and the company's achievements over the past year. The event started with a grand entrance, followed by a Pronghorn spirits’ cocktail hour. Attendees were greeted with a mesmerizing photo lounge, video wall with milestones, signature Pronghorn-branded drinks, exquisite floral arrangements, and an impressive showcase of the 16 distinct Black-owned brands. These brands were artfully presented, with their inspiring stories and websites prominently featured, creating an unforgettable ambiance within the elegant confines of the St. Regis Atlanta.

As the main event unfolded, guests seamlessly transitioned into the main dining area adorned with a captivating custom neon photo booth. While guests were enjoying dinner on gold plates with gold menus with personalized white leather name tags, DJ M.O.S. infused the space with a vibrant ambiance, elevating the dining experience and setting the mood for the evening.

After dinner, attendees were surprised by a stunning performance by Queen Naija, an Atlanta-Native R&B singer. The night crescendoed into a whirlwind of dance, libations, and a sweet finale indulging in artisanal handcrafted chocolates thoughtfully curated by a gifted Black Chocolatier.

Results

200+ Guests

1 Artist Performance by Queen Naija

1 DJ Performance by DJ M.O.S

1,000+ Cocktails Served

16 Black-Owned Spirits Brands Featured