Shipt

5 Days of Delight

A festive showcase that revealed Shipt’s 5 Days of Delight campaign to the press, featuring 5 dazzling door vignettes with handpicked holiday must-haves and demos led by celebrity hosts.

Retail

Event Production

Graphic Design

Installation

Influencer Marketing

Stying

The Ask

Bring Shipt’s 5 Days of Delight campaign to life through a showcase of curated holiday items with celebrity talent.

The Experience

The Experience

Press were invited to experience five custom door vignettes which nodded to the brand’s digital campaign while getting a hands-on look at the talent-curated holiday product collections. The 5 Days of Delight campaign featured a joyful assortment of themed product lists, daily deals, and expert advice to demonstrate how Shipt can assist customers with managing their holiday tasks.

The suite was filled with green, gold, and white holiday decor most of which was available for purchase through Shipt. A Shipt logo-shaped wreath adorned the suite door, adding a personalized and festive touch.

Attendees were treated to expert insights from Tan France as he shared his top tips for elevating holiday tablescapes with color, height, and texture. Upon exit, attendees chose from three gift bags containing products from the curated collections as well as door-inspired cookies, recipe cards, and free membership gift cards.

Results

30 media attendees

309 press placements

1B+ total impressions