Adyen

Executive VIP Lunch

An one-day Executive VIP event designed to showcase Adyen’s latest tech innovations while facilitating high-level networking and meaningful connections among guests. Hosted in an elevated yet inviting space, the experience seamlessly fused innovation and engagement, providing a fruitful experience for all guests.

B2B

Event Design

Experiential Concepting

Experiential Production

Logistics & Coordination

The Ask

Design a captivating and dynamic experience that will attract NRF guests from the Javits Center. Offer meaningful networking opportunities while highlighting Adyen’s latest and upcoming technological innovations.

The Experience

The Experience

At NRF 2025, we built a sophisticated VIP experience at NYC’s Chelsea Industrial for Adyen’s C-level executives. A greenhouse-inspired retreat designed for intimate networking, the space was thoughtfully crafted in Adyen’s signature green, complemented by earthy tones and neutral hues, offering guests a serene escape from the hustle and bustle of the conference.

The event highlighted Adyen’s cutting-edge innovations and expansive global presence. Attendees engaged in high level discussions, including an exclusive session with Angela Ahrendts, former Senior Vice President of Apple.

Results

Confidential