Dale Tú New York City

A branded event series across 3 major cities to celebrate Instagram’s Latinx Creator community.


Event Production


Graphic Design


The Ask

Design a series of experiences for Instagram’s Dale Tú Creator Program that feel culturally-resonant and successfully drive deeper connections amongst the creators and with the brand. Each experience should feel curated to location and context.

The Experience

The Experience

We designed an energetic, high-spirited, and interactive dinner event that celebrated the bold voices of the Dale Tú creators and their Latinx heritage. We engaged guests with reel-worthy elements including an eye catching photo moment, exclusive creator’s Reels projections, live screen-printing session with artist duo Taller De Rafa, vibes by DJ StephCakes, and ending the night with a hot chocolate barista.

During dinner we created conversation flashcards for creators to dig deeper into their heritage and grow closer within the Dale Tú community.

Topping off the occasion was a dance performance by Brayan Llamoza and team.


65 Guests Registered
63 Guests Attended
Over 80 custom screen printed shirts created
Over 300 signature cocktails/mocktails made
100 Hot Chocolates made