Beauty
Event Design
Influencer Marketing
Styling
Design a synchronized global launch in Miami, celebrating the debut of 9PM Night Out by AFNAN, the newest addition to the iconic 9 Series. The event is part of a worldwide rollout across 20 countries bringing together top influencers to introduce the fragrance to the world.
At the Miami launch of 9PM Night Out by AFNAN, the brand’s newest fragrance was brought to life through an exclusive, immersive experience for influencers and VIP guests. Hosted at a South Beach venue with sweeping skyline, bay, and ocean views, the evening was designed to foster meaningful connections while celebrating the fragrance’s global debut.
Guests explored a series of interactive product displays highlighting the scent’s bold character, alongside a branded photo moment and media wall that encouraged organic social sharing throughout the night.
A live DJ set the tone and kept the energy high, with a dynamic drumming performance adding an unexpected moment to the evening. Signature mocktails and late-night bites fueled the crowd, while the experience concluded with influencer gifting—offering a personalized send-off and ensuring guests left with a lasting connection to 9PM Night Out.
TBD